Why We Focus on the Negative and How Strengths Help Rebuild Confidence

Smiling woman, arms outstretched in front of a huge and wide oak tree

I’m excited to be launching a new series of coaching walks and online reflection sessions in January – a space to reflect, reconnect, and explore your strengths while walking outdoors and talking online.
Nature gives us perspective, helps us slow down, and notice what’s working in our lives, even when things feel challenging.
If you’d like to stay updated, join my mailing list here.

When confidence wobbles

We all experience moments in our work when progress slows, projects fail to take off, or that familiar voice (argh!) of self-doubt pipes up again. Confidence dips, and we start questioning our abilities and decisions.

But what if rebuilding confidence isn’t about fixing what’s wrong, but noticing what’s right?

Why we focus on the negative

Our brains are wired to spot danger – a survival instinct that kept our ancestors alive. Psychologists call this negativity bias: our tendency to notice problems, mistakes, or weaknesses far more readily than what’s going well. Read more here: Positive Psychology: Negativity Bias.

When reflecting on your career – especially after a setback or during changes – your mind naturally hones in on what doesn’t work. You spot the mistakes rather than the momentum. You may have had a work appraisal where you’ve been given several pieces of positive feedback. But the piece you remember first? – it’s the one negative.
It’s half of the story.

How strengths rebuild confidence

A strengths-based approach helps balance the negativity bias – the other (better!) half of the story. It’s not about ignoring weaknesses, but recognising what’s already working well, and that’s within you – and applying it intentionally. 

By actively identifying activities and tasks that we do well, that energise and fulfil us, and come naturally, we’ll notice clues to our strengths. These innate characteristics when used well are our USPs (unique selling points), and contribute to rebuilding ourselves from the inside, out. I notice that a strengths-approach provides these three main benefits to my coaching clients:

  • Increases inner confidence – less reliance on external validation
  • Increases resilience – better coping strategies
  • Improved wellbeing – generally feeling better, more positive

Often, the easiest way to notice your strengths is through noticing how you feel during that task or activity – a sense of ease, enjoyment, or flow because you’re doing something that lights you up. 

Group of midlife women smiling and holding Mimosa for International Women's Day
My strengths in action – coaching groups and empowering their strengths!

A reflection prompt

💡 When was the last time you caught yourself focusing on what’s right, rather than what’s wrong?
Try this:

  • Write down three things that are currently working well for you.
  • Notice which strengths you’re using in these moments – those traits that energise, light you up, interest you.
  • Ask yourself: 💡 How could I apply these strengths when something isn’t working so well?

If you’d like more coaching questions or resources, see my blog post on self-awareness and confidence, here.

Building confidence through awareness

By noticing your strengths – especially during challenging times – you’re not just rebuilding your confidence, you’re strengthening your self-awareness. This shift in focus – noticing what’s working well and what you’re doing that makes this happen, helps you see yourself as capable, adaptable, and resourceful. Decision-making becomes more straight-forward, you feel more centred, more in control. When you’re feeling good like this, momentum builds – when negativity takes hold, it’s more of a struggle. 

Explore your strengths outdoors

If this resonates, come and join my coaching walks and online reflection sessions launching in January 2026. Together, we’ll walk, pause, and uncover the strengths that give you energy, confidence, and momentum – even in challenging times.

👉 You can join my mailing list to be the first to hear about upcoming walks, resources, and tools to help you build confidence in your work and life.

👉 Like this? Find out how to identify your strengths – the more sustainable way – in my next blog post! 

Client agreement - ground rules.

1. Bring my whole self to this process; professionally and personally.

You cannot separate your professional and personal ‘lives’.

2. Be present in the moment and connected.

… to the coaching; what you’re thinking, feeling, experiencing. And…to nature if and where we are outdoors. If we’re on headphones, I’ll invite you to be descriptive of your environment too.

3. Bring the agenda to each session and keep your overall objective alive.

You can do this in several ways:

  • Be goal and action orientated – bring what you want to discuss and achieve to the session; OR
  • Talk and see what lands – exploratory and intentional.
 

I will bring the process, tools, ideas, resources and best practice to best support you towards your goal/intention/objective. More in your pre-coaching questionnaire. 

4. Give feedback and be responsive.

Coaching is collaborative. Neither of us should guess where we stand. I ask you to give me feedback and respond – you can rely on me to give and do the same.

I aim to get back to you within 24 hours of you emailing me, even if it’s just to say ‘I received your message’ before I respond properly. If it’s over the weekend or holiday, this may take longer.

5. Do the work in the session and in between sessions.

…so that you get the best value, even when it’s challenging. I might suggest a piece of work based on what you brought to the session. Mainly you will decide your course of action.

Whichever way, I’ll invite you to:

  • Reflect more; through walking, writing and whatever else fires you up, to help you achieve your objective.
  • Explore more; be curious and follow those trails of thought, intentionally
    Practice more; habits? Actions? Keep trying/tweaking.
  • Note what’s coming up that’s important or interesting to you in the session. I may share a few bullet points with you after, via Google Docs.

6. Session duration and timescale.

Generally a session is an hour but happy to shorten or increase session lengths, as and when we both can, that day. Where either of us thinks it appropriate, let’s say in the session. Timescale – let’s keep to the timescale agreed in the contract.

Additional information...

  • Coaching is a relationship designed to facilitate the development of personal or professional goals and develop a plan/strategy for achieving those goals.
  • It is comprehensive; it may involve other areas of your life beyond what you may have originally intended. It is your responsibility to choose and decide how to handle this, or even whether to.
  • It can be challenging; digging deep, creating better habits, becoming more self-aware, changing unhelpful beliefs you hold about yourself to something more helpful. There will be ups and downs. You will gain new insights, learnings and perspectives to help you achieve your goal.
  • You – the Client, are solely responsible for creating and implementing your own physical, mental and emotional well-being, decisions, choices, actions and results arising out of or resulting from the coaching relationship and your coaching calls and interactions with me – the Coach. As such, you agree that the Coach is not and will not be liable or responsible for any actions or inaction, or for any direct or indirect result of any services provided by me – the Coach. 
  • You – the Client, understand that in order to enhance the coaching relationship, you agree to communicate honestly, be open to feedback and assistance and to create the time and energy to participate fully in the program. I will do the same.
  • Coaching is not a substitute for counselling, mental health care or substance abuse treatment.  If you are in any kind of therapy, please tell me.  Tell your practitioner (medical or therapeutic) of you working with me.
  • I ask you to agree to commit to the coaching sessions to facilitate the required change.
  • I will treat you as the expert regarding the subject matter, which is…YOU.
  • I will allow time and space for you to explore your thoughts and think for yourself, no interruptions. There may be long pauses or silence sometimes to elicit more.
  • What goes on in your sessions is confidential. I do not discuss it with anyone. There may be occasion when it is my duty to break confidentiality:
    > If I feel you or I are at risk of harm.
    > Criminal / illegal activity.
    > A safeguarding concern or something else so serious that warrants concern.
  • I may talk to my coach or supervisor about issues arising in our sessions without ever naming or giving away you as the client. This is to ensure I am following professional and ethical guidelines and delivering my best. I subscribe to these by the ICF; https://coachfederation.org/code-of-ethics
  • Qualifications and CPD; I am an accredited coach. This means I have trained, practiced and qualified with Animas Centre for Coaching (Nov 2020). I hold a ‘Diploma in Transformational Coaching’. This is accredited by the International Coaching Federation (ICF).
    > I have my own coach and group supervision
    > My CPD includes –  Outdoor Intelligence for Online Coaching (Oct 2020) -Positive Psychology (Feb 2021
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My accreditations

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My story

I’d been trying to work out ‘what else’ I could do with my career and life.

After 20 years in HR and with the children getting older, I wanted to change careers, but into ‘what?’ And ‘how’ was that even possible? And…’who would take on a mid-40’s apprentice?’!

I took small steps to boost my confidence and mindset; a regular ‘walk and whinge’ with friends to offload, short courses to up-skill, more running, more netball.
I asked my workplace ‘what else’ they needed that I could help with – ‘job crafting’. 

I was trying to make changes but it wasn’t really working. I was still frustrated and now, more miserable. I needed a different approach to find a way forward and release the building pressure I felt.

Hiring an accredited coach with whom I knew I could work with, enabled me to take a good look at myself – at times, uncomfortably.

To be listened to without any interruption, or judgement was empowering and I started to recognise what made me, me – my personality, strengths, what energised me and made me happy. What if these things amounted to a job I would…love…?

I followed my curiosity and dabbled with ideas about potential jobs, tasks and environments that would suit me, with a new, growth mindset.

I started to shift perspective. When I finally realised the ‘what’, I felt an energy and sense of knowing that was powerful. And I laughed, because it had been right in front of me!

Coaching undoubtedly helped me get to know myself, to see my potential and what was possible. I wholeheartedly decided through those sessions, on what and how I wanted things to be.

It had taken me two years of feeling stuck and miserable and a number of hours to be liberated.

This is what I now do with my clients. I help them rediscover themselves so that they can play to their strengths and thrive.

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